By Apex MBA

Build the story behind your
MBA application.

A structured workbook for MBA applicants. Six sections take you from career goals to school research, and everything you write is saved and ready when the essays open.

Story Map

See your whole story on one page.

Six pieces around one centre. Progress on each card comes from your own answers, so you always know what to work on next.

Story Map in the Apex MBA workspace with six section cards around a central My MBA Story node

Real questions

Prompts that force specifics.

Every question comes with a note on what it is actually testing, so you write the detail that matters instead of a paragraph of adjectives.

Career Goals prompts in the Apex MBA workspace

Story Vault

Write a story once, reuse it everywhere.

Life Stories feeds straight into your Story Vault. When an essay prompt lands, the raw material is already written down in your own voice.

Life Stories section of the Apex MBA workspace

School research

Every school, side by side.

Add up to five schools as columns and fill in specializations, courses, clubs, and treks. The gaps in your research become obvious fast.

B-School Specific research grid in the Apex MBA workspace

Simple pricing.

Start free. Upgrade when you are ready.

Free trial

3 days

  • Access to everything
Start free trial
Recommended

Premium

$49.99/mo

  • All six workbook sections
  • Unlimited stories in your Story Vault
  • Extracurricular profile builder
  • B-School research grid, up to 5 schools
  • Everything autosaved and exportable
Start building